Decentralized Social Media for 40 Million+ Users (with Bluesky’s Jay Graber)

When Bluesky hit its millionth user, it had fewer than 10 employees; today, it has more than 40 million users, but only 30 workers; that means that “everyone on the team wears a lot of hats,” says Bluesky CEO Jay Graber. It also makes it much harder to comply with regulations like the new wave of age verification laws, which have been designed for Meta-sized social media companies. “There's a whole patchwork of legislation [in different jurisdictions] … these massive nation state-sized corporations are just going to throw 10,000 people at it and comply,” Jay says. “And we have a tiny team of five product devs trying to comply, and that means in some cases we just can't.” Today on Revolution.Social, she and Rabble talk about the unique benefits of the AT Protocol, which powers Bluesky; permissionless social media and the right to exit; vibe coding social apps in a day; and why pluralistic democracy requires pluralistic communication systems. Follow Rabble on Bluesky Follow the podcast This episode was produced and edited by Eric Johnson from LightningPod, and executive produced by Alice Chan from Flock Marketing. To learn more about Rabble’s social media bill of rights, and sign up for our newsletter, visit ⁠revolution.social